” I spent almost 25 years at Qualcomm before joining Microsoft, so in a sense, I grew up at one company. During that time, I made a very big shift from the engineering side to the business side. “


” At many companies, business development is treated as a sales tool for incremental growth, but I believe that business development can bend our growth curve in a big way. It should accelerate our ability to grow, helping us quickly close gaps or leap ahead of competitors. “


” M&A at Microsoft is a team sport for the senior leadership group. They’re all involved in it, and we all play different roles. My role is the first centralized business development role at Microsoft. “


” Business development is a part of M&A – we identify signals in the market, whether its trends or disruptive technology, and bring them back and address the opportunities. I have three levers I can pull – partnerships, acquisitions, or investments. “



All 4 Peggy Johnson Quotes about Business in picture


I spent almost 25 years at Qualcomm before joining Microsoft, so in a sense, I grew up at one company. During that time, I made a very big shift from the engineering side to the business side.
At many companies, business development is treated as a sales tool for incremental growth, but I believe that business development can bend our growth curve in a big way. It should accelerate our ability to grow, helping us quickly close gaps or leap ahead of competitors.


M&A at Microsoft is a team sport for the senior leadership group. They
Business development is a part of M&A - we identify signals in the market, whether its trends or disruptive technology, and bring them back and address the opportunities. I have three levers I can pull - partnerships, acquisitions, or investments.
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