” Products are sold because they solve a problem or fill a need. Understanding problems and needs involves understanding customers and what makes them tick. “


” When your product solves a problem that costs customers sleep, revenue, or profits, things are definitely looking up. “


” As an entrepreneur, my problem was that I had too many ideas. “


” Value Proposition Design is a ‘must have’ for anyone creating a new venture. It captures the core issues around understanding and finding customer problems and designing and validating potential solutions. “



All 4 Steve Blank Quotes about Problem in picture


Products are sold because they solve a problem or fill a need. Understanding problems and needs involves understanding customers and what makes them tick.
When your product solves a problem that costs customers sleep, revenue, or profits, things are definitely looking up.
As an entrepreneur, my problem was that I had too many ideas.
Value Proposition Design is a

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