” Our economic model allows us to invest a disproportionate amount in our food costs. We have a very efficient system: customers go through a single line, the people who serve you are the ones who make the food, and our menu board is not cluttered. “


” The traditional fast food model is built on buying the cheapest ingredients – and that usually means poor-quality, heavily processed foods. But you can use quality ingredients, cook food using classic cooking techniques, and still serve something that’s fast and inexpensive. “


” Think about the systems at McDonald’s. It’s a very mechanized world, where you take out a highly processed patty. “


” People were asking me all kinds of questions about the business, and I was initially put off. I was like, ‘Just invest if you want to invest. Don’t bother me. “



All 4 Steve Ells Quotes about You in picture


Our economic model allows us to invest a disproportionate amount in our food costs. We have a very efficient system: customers go through a single line, the people who serve you are the ones who make the food, and our menu board is not cluttered.
The traditional fast food model is built on buying the cheapest ingredients - and that usually means poor-quality, heavily processed foods. But you can use quality ingredients, cook food using classic cooking techniques, and still serve something that
Think about the systems at McDonald
People were asking me all kinds of questions about the business, and I was initially put off. I was like,

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