” I am who I am, and I’m focused on that, and being a great CEO of Apple. “


” Price is rarely the most important thing. A cheap product might sell some units. Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone. “


” You can only do so many things great, and you should cast aside everything else. “


” We have to make sure, at Apple, that we stay true to focus, laser focus – we know we can only do great things a few times, only on a few products. “



All 4 Tim Cook Quotes about Great in picture


I am who I am, and I
Price is rarely the most important thing. A cheap product might sell some units. Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.


You can only do so many things great, and you should cast aside everything else.
We have to make sure, at Apple, that we stay true to focus, laser focus - we know we can only do great things a few times, only on a few products.
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