” I don’t think there has been any increase in sophistication in the audience. When people are aware of a concept that’s easy to understand, and there’s an actor who will attract them to the theater and it’s a movie that’s funny three-quarters of the time, it will be successful. “


” I think that came out of watching all those serious movies for all that time. If you watch a movie like Zero Hour, Sterling Hayden is pretty funny, and so are the guys in the cockpit. “


” It didn’t happen every time for every movie. Ruthless People was a good movie, but we didn’t get a good release or marketing. They completely blew the opening. “


” The only one that got through was Jimmy Walker, because he plays the gas station attendant. I mean, there’s nothing wrong with it, it’s just that we were kind of purists at the time, and we didn’t want any comedians. “


” We didn’t realize it at the time, but the release date, the ad campaign and the poster are so important. “



All 5 David Zucker Quotes about Time in picture


I don
I think that came out of watching all those serious movies for all that time. If you watch a movie like Zero Hour, Sterling Hayden is pretty funny, and so are the guys in the cockpit.
It didn
The only one that got through was Jimmy Walker, because he plays the gas station attendant. I mean, there
We didn

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