” You know how people always talk about how vision is the key to entrepreneurship and perseverance and really seeing what other people don’t see? We can actually redeem a fair amount of that folk wisdom. “


” You get a culture of entrepreneurship after you have successfully changed the accountability system so that people can use a better process. Process drives culture, not the other way around, so you can’t just change the culture, you have to change the system. “


” I can’t say I’m not grateful to have journalists writing about me as a genius. But I know it’s not true. I’m not confused. I understand that success comes through a lot of failure and a lot of very embarrassing failure. People want to create the next Facebook, but they are too afraid to create the next Facemash. “


” The mistake isn’t releasing something bad. The mistake is to launch it and get PR people involved. You don’t want people to start amping up expectations for an early version of your product. The best entrepreneurship happens in low-stakes environments where no one is paying attention, like Mark Zuckerberg’s dorm room at Harvard. “


” In my first start-up, I had an initial advertising budget of $5 per day total. That would buy us 100 clicks per day. At $5 per day, marketing people scoffed and said that is too small to matter. But if you think about it, to an engineer, 100 real humans everyday giving your product a try means you can really start improving. “


” Meritocracy is a good thing. Whenever possibly, people should be judged based on their work and results, not superficial qualities. “



All 6 Eric Ries Quotes about People in picture


You know how people always talk about how vision is the key to entrepreneurship and perseverance and really seeing what other people don
You get a culture of entrepreneurship after you have successfully changed the accountability system so that people can use a better process. Process drives culture, not the other way around, so you can


I can
The mistake isn
In my first start-up, I had an initial advertising budget of $5 per day total. That would buy us 100 clicks per day. At $5 per day, marketing people scoffed and said that is too small to matter. But if you think about it, to an engineer, 100 real humans everyday giving your product a try means you can really start improving.
Meritocracy is a good thing. Whenever possibly, people should be judged based on their work and results, not superficial qualities.
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