” I’m not saying you can’t be successful in the music industry without Spotify. But when I look at the future of music, I don’t think scarcity is the model anymore. We have to embrace ubiquity – that music is everywhere. “
” This is a way for artists to communicate directly to their fans. If you think of an artist like Bruno Mars, he’s using Spotify, creating playlists and listening to music through it. “
” At Spotify, we really want you to democratically win as a musician. We want you to win because your music is the best music. “
” I actually bought a travel guitar, and that guitar is really cool. You can actually fold the guitar, and you can plug headphones into it, but it’s acoustic, or semi-acoustic. “
” In order for a service to be social, you’ve really got to start from the ground up. The fact that almost a third of the U.S. population have even heard of Spotify is really because they’ve seen it on Facebook and friends have been sharing. “
” Put your consumers in focus, and listen to what they’re actually saying, not what they tell you. “
” With Twitter and other social networking tools, you can get a lot of advice from great people. I learn more from Twitter than any survey or discussion with a big company. “
” If you look at Adele, the reason she did so well was she created great music. It wasn’t about a clever marketing trick. “
All 8 Daniel Ek Quotes about You in picture






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